Everyone has certain goals in life. Whether it is to pass an exam or get through recruiting season successfully, setting goals is an integral ingredient to a successful career. Don’t get me wrong, you don’t necessarily have to meet all of your goals in order to be “successful.” Thanks to Nidal’s suggestion, a follower on Twitter, this blog post will be about goal-setting and my personal take on how to set goals for yourself that will guarantee success. As always, I will not only share with you certain goals that I have set in my life that I have achieved/exceeded, but as importantly (if not more), I will discuss milestones that I have previously set that I was not able to achieve. Through my latter discussion, you will see that not achieving certain short-term goals can be extremely fruitful in the long-run!
“Goals are the fuel to the furnace of achievement.” – B.T.
Whether you are currently a student or a working professional, setting goals is truly imperative. Why set goals? Because goals help guide your thoughts and actions towards a certain path and without setting goals, you will not be able to hold yourself accountable down the road. A strong vision for a company is comparable to a strong goal for an individual. It provides direction, motivation and courage to achieve the aspiration in mind. If we do not specify what it is we want in a given period of time (one month, six months, one year, etc.), we have no reason to be upset if we are behind our peers in a certain area. That is one thing that I love about PwC (out of the many as you probably know by now)! It is mandatory for us to collaborate with our coaches and set goals for ourselves that we hope to accomplish by the end of one fiscal year. When done properly, goal-setting at PwC can guarantee you personal fulfilment and success!
Goals are very personal and tailored to each individual. Keep that in mind. What might seem like a realistic goal for you may be out of reach for another individual and vice versa. Through my vast experience riding the highs and lows of life, I have come to realize that the most successful goals encompass the following characteristics:
Desirable yet believable – Always set goals for yourself that are above what you personally think you can accomplish, yet not too far from reality. This makes your goals desirable yet believable because with hard-work, persistence and perseverance, nothing is impossible. Nothing good in life comes easy otherwise we would all suffice for the ordinary. Ensure that the goal that you set for yourself not only exceeds your own expectations, but also the expectation of others as this will truly motivate you to outperform everyone.
I remember when I was a summer student at PwC in 2010, everyone would always say that no summer student can get a rating of “exceeds expectations” on all jobs as this is just “not possible” and “not realistic.” What did I do? I took this as a challenge and set a goal for myself that by the end of the summer, I will not get a rating lower than “exceeds expectations” on any of my audit engagements. By working hard all summer and using the challenge as an underlying motivating factor to do well on all my clients, I have not looked back since. I proved to myself that once you put your mind towards achieving a certain goal in life, no matter how much one thinks of it to be “impossible,” you are in control via your efforts as to how achievable the end goal is.
Measurable yet flexible – Goals are not meant to be static and can actually change in form over time. The best goals are those that are flexible and responsive to real-life situations. Why? Simple. Take this example relating to the recruiting process. You might set a goal for yourself that by November, you will have secured a full-time/co-op/summer position with a public accounting firm. Now what happens if you do not achieve your goal? Do you just give up or do you adapt to the situation, learn from your mistakes and look forward to preparing for next year’s recruiting season where you know for a fact that you will land your dream job? I will let you answer that one for yourself.
Going through the UFE process, I initially set a goal for myself that I want to pass all my exams the first time around. As I will be writing the UFE next year, I had to re-evaluate my goals and further enhance them in a way that not only will I pass the exams next year, but I will do so with distinction and by getting on the honour roll. Is this the “best-case scenario” and “unrealistic?” Some might think so. Is this believable for me and am I allowed to be flexible with my goals? Most definitely.
10% reality yet 90% attitude – You define what “meeting a goal” means. To me, meeting a goal is 10% reality, (did I infact accomplish what I had set out for myself) and 90% attitude (did I give it my absolute everything). No one is perfect. If you read one of my previous blog posts, you will know that everyone is bound to face failure at some point in his/her career. I have not met many goals I have set out for myself, but what keeps me going is my attitude. My attitude to never let the past bring me down and knowing that in the long-run, not only will I just “meet” the goal but I will “exceed” it in every sense possible. That is the attitude that you should have when setting goals. Trust me, it works.
Going through the recruiting process for any position is very competitive. That is a known fact. But what might not be so obvious is that those that do land their dream jobs do two things that most of the competition does not do: dream big and look past short-term failure. By setting the right goals and embodying the right attitude to “achieve” those goals, I guarantee you that this recruiting season will be a memorable one for you!
As always, I hope you enjoyed this blog post and learned about the importance of goal-setting and what characterizes the best goals. Want to have a say as to what the topic of my next blog post should be about? Add me on Twitter (_fahadmeer), Facebook and/or LinkedIn and share your ideas with me! These blogs are all about you!







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Thanks Fahad! You are an inspiration. I have had a tough time securing an internship within my MBA program. I applied to more than 50 jobs and failed to secure a single interview. I thought to myself that if I really want to do something in life and if it is important to me, the secret is to learn how to lose. This way is the one and only way to learn the best! I took my failure for not securing an internship and redefined my goals. During the first recruitment period, I didn't secure a single interview but once I got motivated from my failure and spent day and night to meet my goals, I secured 11 interviews!
Its true - You are the only one who knows how you can perform the best!
Thanks! :)
Posted by: Ramanjeet | 28/08/2012 at 12:35 PM
Hello Ramanjeet,
Thank you very much for your kind words and inspirational story. It is because of stories like yours that motivates me to share my personal stories in the blogs I write.
Keep in touch and I look forward to connecting with you down the road!
Thanks! :)
Posted by: Fahad | 28/08/2012 at 05:10 PM
Great advice.
You may want to check out GoalsOnTrack, a very nicely built web app designed for tracking goals, habits, and todo lists, and supports time tracking too. It's clear, focused, easy to navigate, and most of all, really works!
Posted by: Harry | 28/08/2012 at 07:06 PM
Hi Fahad,
I'm really enjoying these blog posts! Usually for goals I follow the "s.m.a.r.t" method, but it can be discouraging if you go 100% for something and still miss the goal. I like that you included the paragraph on goal achievement being 10% reality and 90% attitude for just that reason; if you try you best but miss your goal, the fact that you tried so hard should count for something!
Posted by: Meagan K | 29/08/2012 at 01:40 PM
Hey Harry!
Thank you so much for your feedback! I will definitely check the web app you mentioned above.
Keep in touch :)
Posted by: Fahad | 30/08/2012 at 04:16 PM
Hey Meagan!
Thank you so much for reading my blog posts :) I am so happy to hear that you are enjoying them!
I completely agree with what you wrote above. Life is all about trying.. success is a byproduct!
Keep in touch :)
Posted by: Fahad | 30/08/2012 at 04:20 PM
Hi Fahad,
I had the opportunity to meet you via Target Egg. You mentioned about your blogs on the online chat.
You are a very talented and motivational writer. This blog was very interesting and relevant.
After reading your blog, this quote comes to mind: Goals are dreams with deadlines - Diana Scharf Hunt.
Good job :)
Posted by: Keri Ranjanakumar | 03/09/2012 at 03:17 PM
Thank you very much Keri! I really appreciate it!
Posted by: Fahad | 03/09/2012 at 04:53 PM
I strongly believe that optimism helps you achieve your goals.Thank you for the post Fahad!
Posted by: Aimen Pervez | 04/09/2012 at 10:40 PM
Hi Fahad!
I've been reading your blog posts for a while, and I finally decided to comment because this post really rings a bell with me.
In particular, I like the last point of this post. A lot of the time, it feels like reality just gets in the way at the last stretch, and suddenly turns goals into impossible dreams. But at the end of it all, I find that regardless of whether or not I achieved my goal, more than half of my satisfaction comes from the fact that I gave it my all. When I succeed, I am equally proud of my accomplishment and the fact that I was able to push myself to overcome all the obstacles.
Even when I'm unable to accomplish my goals, I still manage to remain confident in myself because I believe that with what I've learned from this attempt, I'll have a much better chance of succeeding the next time.
Personally, I find that a lot of your points are things that we should all be aware of, but never took the time to clearly think about and put down in words. For me, your blog posts are like reminders to reconsider the path that I'm taking. Thank you for reminding us about these important little facts of life!
Posted by: Joyce Fung | 08/09/2012 at 01:04 PM